Using signature items as talking points

A little while ago, a colleague mentioned she had a pair of Bubble O’Bill earrings which always spark conversations. For me, this comment did two things: Firstly, it started my own obsession with stand-out earrings, and secondly, it led to an epiphany about more and better communication for clients through the use of signature items as a talking point. What is a signature item? A signature item is an accessory or style which a person becomes known for. Signature items … Continue reading Using signature items as talking points